Now it can be told

Posted by Hans Bjordahl on Monday, November 12, 2007 11:38 AM PT

Not to be a stick in the mud, but when this blog launched a week in advance of our redesign rollout, I was wary of the idea. Why? Because when it comes to large, complex technology projects, the words "coming soon" may be the two most dangerous words in the English language.
 
Now that "coming soon" has turned into "now launched," I can breathe a cautious sigh of relief and let you in on a dirty little secret of large software development projects: They can sometimes go sideways in the late stages in the most unforeseen, horrible and completely absurd ways. Such as:

  • That one “last little fix” you rushed to get in late turns out to break something considerably more important, like headlines rendering.
  • You discover a performance issue that only manifests itself during an “extreme traffic” news event that, predictably enough, erupts moments after rollout (and yes, we are keeping a wary eye on Pakistan).
  • An intense discussion over whether denying a late design change request amounts to a "nit no one will notice anyway" or "the usability apocalypse" turns into a conference-room-clearing chair fight.
  • That one “last little task” you thought was going to take about half a day to complete turns out to take a million billion years.
  • Something breaks on the live site and every group involved looks at each other and says, “I thought you were testing that.”
  • An asteroid hits the server farm.

All the above are strictly hypothetical, because this project went off flawlessly. That’s my story and I’m sticking to it. 
 

Hans Bjordahl is Group Manager of the Site Development team at msnbc.com and co-director of the redesign project.

    Comments

    Before you can consider it "flawless," it might help if I didn't see NYC news items listed as Tulsa, OK news items.....
    Nice, Hans and Team!

    You guys did a really nice job! And it seems ( to the end user at least) you kept Murphy's law under you belt.

    Keep up the fine work!
    No improvement. Nothing but very minor change of the screen format. A lot of waste for no results. Reminds me of Congress.
    Here I come, CBS.  Evidently you're all young and have 20/20 vision; do you know how difficult those pale pinks and greens are to read?  The person who opted for smaller print must still be in grade school.
    I LOVE IT!!!!!!!!!!
    THIS SITE IS A DREAM COME TRUE!
    I'LL CHANGE MY HOME PAGE IMMEDIATELY, AND THIS TIME KEEP IT FOR GOOD.
    THANK YOU FOR YOUR GREAT IMPROVEMENTS.
    DON,T LIKE YOUR NEW PAGE ,THE OLD ONE WAS MUCH BETTER!!!!!!!!!!!!!!!!!!!!! LYLE BULLARD
    I don't like it at all.  Too busy and hard to navigate.  You should have left it alone!
    What do you mean no comments yet?  One time I go in here and there 8 comments, then the next time 287 and now none?  Hope this isn't more to come.

    Change the site to how it was before.
    Sorry, don't like the changes.  Too many advertisements forced on me.  When I click on an article, I want to have the option to actually read it and not have a dozen other choices thrown at me before I can read what I am after.  And, forced video ads are not my thing. I get force fed all day, but have a paycheck to show for it.  
    K
    "Coming Soon" may be the two most dangerous words in the English language but to me, MSNBC hit the mark that you said you would.

    Heck, I'm even a "right leaner" and you guys made me smile this morning. I've had MSNBC as my "home page" for years now because I feel like I get the most up to date news here. It's laid out to my liking, easy to navigate and customize to my locale. I can't tell you how many other portals I've tried and I always come back to MSNBC.

    Your new format is going to take me a "little getting used to" but that's good. It (the old format) was getting a bit stale.

    Kudos to MSNBC. :)

    I "likey". Thumbs-Up.
    Take care and please keep up the good work.
    Hans, stick out your chest, be proud. Your baby is beautiful and a heart warmer. Sure there will be glitches. Sure there will be unseen ramifications. That is what the experts are paid for. Solving problems even if they helped make them. You and yours have rendered a very, very sophisticated and attractive site.
    Flawlessly? You and I must have different definitions for the term. The weather and local news section does not work at all, at least on my PC. It stays stuck at NYC no matter what I change. And speaking of change, changing your settings is about as intuitive as brain surgery and it doesn't work even when you do figure it out. The homepage takes way too long to load, and the secondary loading items, like ads and sidebars, cause the display to jerk and stop and generally be very annoying. I'll happily give you a while to get it straight, but flawless? I think not.
    I'm glad the project went off flawlessly, because the results are terrible.  
    Go back to the old design, I am of the Senior group and I don't like change.  
    Seriously dislike this design. Will you please stop messing with NSN. why change an item that was already working well? Could you please find a different projfect? The unnecessary changes are quite disconcerting.
    well, congratulations on ruining a good thing.  the strictly functional, world at my fingertips is now so much flash and fluff, i cant navigate logically, cannot see the departments at a glance.

    clearly some advertising dollars are calling the shots at msnbc.

    i took one look, despaired of finding ANY hard news on the page, and immediately changed my homepage to something else.

    the Law of Diminishing Returns has kicked in, good things just do not last.
    It's growing on me, good work.
    My company's "Intranet" allows us access to MSNBC, most stories and photos, but will not play your videos and will not allow access to most external links. Is there any way you can imbed videos in you site to make them accessible on restricted networks, and can you include more content in your articles without relting on external links? I have the same problem with FirstGov.gov when they rely on external links.
    Excellent work guys. As with any web site that hosts a huge amount of content, learning to navigate the site easily will take some time for most. But, ignore the blue-hairs, this is a really first rate redesign. A really well-thought-out (and not gimmicky) approach to content organization.
    As a fellow developer, I can appreciate the effort involved in this redesign.  As an experienced web user, I immediately appreciated the personalization and restructuring of the page to suit my preferences.  It is a bit disconcerting at first, and having to vertically scroll a bit more to see all the news may throw some readers, but I think its great.  It's clean and easy on the eyes.  A couple of things I'd suggest - removing the underlining beneath each news link.  I think by now visitors know they can click on the blurb to navigate.  Also, I would suggest not to make each blurb bold... it loses its significance - in fact I would bold the primary story underneath each category instead.  Overall, great job.  And reading Hans comments brought it all home.


    New comments to this post are disabled

    About the blog

    This is the work and the thoughts of msnbc.com's site design and editorial concepts groups and a place for us all to discuss design, content and the future of news.

    We want this to be a conversation, where we tell you what we're up to and what's caught our eye, and you tell us your thoughts and ideas about the site's design, content and tools.

    A tour of the redesign

    Take the tour

    Archives


    Browse by date:

    Browse by category:

    Add this blog to your news reader